See below for a sample of our client recommendations, direct from John’s LinkedIn page.

After being with my previous accountant for over 10 years, I was a little cautious about moving over to a new firm but after some research I chose to go with John at JF Financial. It was a great decision and wish I’d done it earlier.

I now spend a lot less time on my accounts than previously, and also have greater insight into my company’s finances. John’s customer service is second to none.

Thoroughly recommended.

Jonathan Krause
Cyber Security Expert

John has done a great job offering advice on a whole host of financial areas as well as providing useful tools to make it all much easier.

He clearly understands the needs of freelancers and micro businesses and he has responded helpfully to changing requirements over time.

John blends strong technical knowledge with an approachable down to earth personality that means he is always easy to speak to.

Catherine Heaney

John is a fantastic accountant. He is very knowledgeable, quick to respond, friendly and approachable.

He explains things very clearly and has made the accounting part of my business a breeze.

I highly recommend him to anyone looking for an accountant. I just wish I’d found him sooner!

Alex Watson
Dart Digital

I cannot recommend John enough.

The service he has provided is second to none and I wouldn’t be able to run my business without his help and advice.

Phil Hendren
IT Contractor

John has worked with me for the last two years, and his advice and support has been a huge help to my freelance business, especially with his experience in the creative industries.

JF Financial Management work in a way that’s approachable and accessible to modern freelancers like myself—the ability to work with John through my FreeAgent accounts makes life much easier, and every question I’ve had has been carefully explained.

Highly recommended!

Jason Bradberry
Digital Designer

John is not the first accountant I have hired in the many years I have been in business, but I can’t help but think that my life would have been a lot easier (not to mention more profitable) if I had hired John many years ago when I first went into business.

Within a week or so of taking him on John gently steered me towards what turned out to be a sizeable rebate from HMRC. If accountants’ value can be measured on how much they save you compared to how much they cost then John Falcon would be eons ahead of the field in terms of value for money and return on investment.

Andrew Laws
Andrew Laws Associates Ltd